The iconic Trilby Tour is poised to make a welcome return to the UK golfing calendar after being acquired by Darwin Escapes.
The colourful, innovative brand is set to be relaunched later this year, with its new owners promising a revitalised format and a series of events that are “bigger and better than ever.”
Under its new guise, the Trilby Tour will be open for the first time to both male and female amateurs, with three events planned later this year in the south of England, north of England and Scotland.
More details on the relaunch events and are set to be announced over the coming months, along with the full 2022 Trilby Tour schedule and a new overseas World Final included in the plans for the updated tournament.
The original Trilby Tour was launched by William Hunt in 2007 and ran for 12 years, with thousands of amateurs including the likes of celebrities Brian McFadden, Gaz Beadle and DJ Spoony competing at a series of prestige events for the chance to qualify for the Trilby Tour International Grand Final.
Ashley Pheasant, Head of Golf for Darwin Escapes, said: “The Trilby Tour is instantly recognisable as one of the most iconic brands in UK golf. It has a very loyal following and to have the chance to create the next chapter in the event’s history is something that we’re relishing.
“Having hosted a number of the events at our golf courses in recent years, our team have developed lots of exciting concepts to take the tour forward, while still retaining its unique identity. We want to make the event bigger and better than ever before and as inclusive as possible, and we’re looking forward to sharing our plans in the coming months.”
For more information and to register interest, visit www.trilbytour.co.uk.